Journal of the Korean Home Economics Association (대한가정학회지)

The Korean Home Economics Association (대한가정학회)
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Consumption Values of Adolescent Consumers and Related Variables

청소년소비자의 소비가치와 관련요인

  • Kwon, Mi-Wha (Dept. of Consumer Studies & Resource Management, Seoul Nat'l Univ.) ;
  • Lee, Kee-Chun (Dept. of Consumer Studies & Resource Management, Seoul Nat'l Univ.)
  • 권미화 (서울대학교 생활과학대학 소비자학과) ;
  • 이기춘 (서울대학교 생활과학대학 소비자학과)
  • Published : 1998.08.01
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Abstract

The purpose of this study is to investigate consumption values of adolescent consumers and related variables. The data were collected from self administered questionnaire with 560 students attending 6 middle/5 high schools in Seoul. Sub dimensions of each consumption value were extracted through factor analysis. Differences were found on some sub dimensions of each consumption value according to demographic variables, consumer abilities and the level of mother's consumer socialization practice perceived by students.

Keywords