Journal of Families and Better Life (가정과삶의질연구)

Korean Home Management Association (가정과삶의질학회)
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The Effects of Mass Media, Tendency for Appearance Comparison and BMI on Female High School and College Students' Eating Behavior

대중매체, 타인과의 외모 비교 및 신체질량지수가 여고생 및 여대생의 섭식태도에 미치는 영향

  • Kim, Jung-Min (Dept. of Child Development and Education, Myongji Univ.) ;
  • Han, Guen-Hee (Dept. of Child Development and Education, Myongji Univ.)
  • Published : 2008.08.30
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Abstract

This study examines the effects of mass media, the tendency for young women to make body comparisons, and the BMI of female high school and college students on their attitudes about eating. Participants were 392 high school students from Gyeonggi Province and 391 college students from Seoul, Gyeonggi and Chung-nam Province. Collected data were analyzed through Cronbach's ${\alpha}$, t-test, One-way ANOVA, $Scheff{\acute{e}}$ test, Pearson's correlation, and stepwise multiple regression. The findings of the study were as follows: 1) While mass media influence differed by grade, tendency for appearance comparison and attitude toward eating did not differ by grade. 2) Mass media influence, tendency for appearance comparison and attitude toward eating differed by BMI. 3) Mass media pressure, specific attributes comparison, and BMI were significant predictors of attitudes toward eating. 4) Tendency for appearance comparison played a mediating role in the relationship between mass media and attitudes toward eating.

Keywords

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