The Journal of Information Systems (한국정보시스템학회지:정보시스템연구)

Korea Association of Information Systems (한국정보시스템학회)
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Using the Delphi Approach to Identify e-Commerce Facilitators: The Case of Uzbekistan

델파이 기법을 활용한 전자상거래 촉진요인 분석: 우즈베키스탄의 사례

  • Received : 2010.10.19
  • Accepted : 2010.12.01
  • Published : 2010.12.30
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Abstract

E-commerce is a relatively new but rapidly developing industry and global phenomenon. Uzbekistan, as developing country, has recognized that strong economic development is associated with the adoption and development of e-commerce industry. In this regard, the present study identifies the main facilitators of e-commerce in a developing country and provides some important implications. Four rounds of the Delphi method conducted for a survey involving a panel of experts from various organizations associated with e-commerce, indicate a total of 24 items representing five facilitating factors. The results indicate no significant differences among factors reflecting technology infrastructure, the legal environment/support, the industry environment, and business organizations and suggest that technology infrastructure, the legal environment/support, and the industry environment are more important facilitators of e-commerce than the economic and political environment. The results have important practical and theoretical implications.

우즈베키스탄과 같은 개발 도상국에서 전자상거래란 비교적 새롭고 경제 발전에 기여할 수 있는 산업이다. 이러한 관점에서 개발도상국에 적합한 전자상거래 촉진 요인을 연구하여 그 함축적 의미를 제공할 필요가 있다. 본 연구는 전자상거래 촉진요인을 파악하는데 텔파이 기법을 적용하였다. 전자상거래 관련 전문가 패널을 구성하여 4차례의 조사를 통해 전자상거래를 촉진하는 24개 변수를 식별하였다. 이들 24개 변수는 기술 인프라, 법률 환경과 지원, 산업 환경, 조직, 경제와 정치적 환경이라는 5개의 촉진요인으로 분류되었다. 기술 인프라, 법률 환경과 지원, 산업 환경, 조직 요인은 경제와 정치적 요인보다 중요한 것으로 파악되었다. 본 연구는 개발도상국에서 전자상거래를 촉진하기 위해 필요한 함축적 의미를 정부기관, 연구자, 기업의 실무자 관점에서 제안하였다.

Keywords

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