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Effects of Centrality on IT Usage Capability : A Perspective of Social Networks

조직 내 중심성이 IT활용능력에 미치는 영향: 소셜네트워크 관점

  • 김효준 (국민대학교 비즈니스IT전문대학원) ;
  • 곽기영 (국민대학교 경영대학 경영정보학부)
  • Received : 2010.12.07
  • Accepted : 2011.03.23
  • Published : 2011.03.31

Abstract

In organizations, evaluating the competency of individuals through the position or status has many limitations. To overcome these limitations, this study analyzes the organization's informal network using social network analysis. We measured out-degree centrality and in-degree centrality by making use of social network analysis technique. Out-degree centrality is interpreted as 'madangbal' in that actors actively help other people, while in-degree centrality is interpreted as 'prestige' in that other people want to have a relationship with. This research examines the effects of individual's 'prestige' and 'madangbal' in the instrumental network and communication network on IT competency. We carried out empirical analysis using social network data that were collected from undergraduate students. The result reveals that relationship between IT competency and centrality in the instrumental network is statistically significant, while relationship between IT competency and centrality in the communication network does not show significant results.

Keywords

References

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