Fashion & Textile Research Journal (한국의류산업학회지)

The Society of Fashion and Textile Industry (한국의류산업학회)
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A Study on the Visual Image of Windsurfing suits

윈드서핑 수트의 시각적 이미지에 관한 연구

  • Kim, Jeong Mee (Dept. of Fashion Design, Pukyong National University)
  • 김정미 (부경대학교 패션디자인학과)
  • Received : 2012.04.26
  • Accepted : 2012.10.09
  • Published : 2012.10.31
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Abstract

The purpose of this study is to analyze the style of the windsurfing suits and to extract main expressional words for the development of semantic differential scales of visual images according to the change in the style of windsurfing suits. The results of this study are as follows: 1) By a period of activity and its functions of windsurfing suits, they were classified into dry suit, wet suit, semi-dry suit and warm water. 2) Windsurfing suits were assorted into 4 kinds of designs: the design #1 on a suit with long sleeves and long pants, the design #2 on a suit with half sleeves and long pants, the design #3 on a suit with half sleeves and half pants, and the design #4 on sleeveless and half pants. 3) Main expressional words of visual images for windsurfing suits differ greatly depending on the design of windsurfing suits. The visual images for the design #1 are ranked in the order of 'sporty', 'looking like arms that are slim', 'looking like thighs that are slim', 'looking slim', 'neatbbb, 'practical', 'difficult to wear'. The visual images for the design #2 are placed in the order of 'sporty', 'dynamic', 'practical', 'cheerful', 'light'. The visual images for the design #3 are ranked in the order of 'sporty', 'dynamic', 'light', 'cheerful', 'masculine', 'practical'. The visual images for the design #4 are placed in the order of 'sporty', 'dynamic', 'simple', 'light', 'uncomfortable', 'easy to wear', 'looking like arms that are fat'.

Keywords

References

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