Abstract

This study looked into game elements that increases the value of the product and sets it apart from other games with the establishment of identity in game contents. Then, the cases of identity establishment that uses each element were examined. As a result, 4 elements including visual element, auditory element, intrinsic element, and other elements were extracted as elements to be considered when developing the game.

게임 콘텐츠의 아이덴티티 구축으로 타 게임과의 차별성과 상품성을 높이기 위한 게임 요소를 고찰하고 각 요소를 이용한 아이덴티티 구축사례를 조사하여 게임 개발시 고려하여야 할 요소를 4가지로 시각요소, 청각요소, 내재요소 와 기타요소를 추출하였다.

Keywords

• Game Contents;
• Identity;
• Element;
• Identity Design

• 게임콘텐츠;
• 아이덴티티;
• 내재요소;
• 아이덴티티 디자인;