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The influence that the medical service quality of the dental clinic affects to the patient satisfaction and use intention

치과 병·의원의 의료서비스 품질이 환자만족도와 재이용 의도에 미치는 영향

  • Jeong, In-Ho (Department of Dental Laboratory Technology, Gimcheon University) ;
  • Lee, Sook-Jeong (Department of Dental Hygiene, Gimcheon University) ;
  • Kim, Byung-Sik (Department of Dental Laboratory Technology, Suseong College) ;
  • Park, Young-Dae (Department of Dental Laboratory Technology, Daegu Health College) ;
  • Ji, Kyung-Ja (Division of Health & Science, Yeungnam Science & Technology College) ;
  • Park, Ji-Young (Department of Dental Hygiene, Daegu Health College) ;
  • Hwang, Hye-Kyung (Department of Ophthalmic Optics, Daegu Health College) ;
  • Lee, Jong-Hwa (Department of Dental Laboratory Technology, Gimcheon University)
  • 정인호 (김천대학교 치기공학과) ;
  • 이숙정 (김천대학교 치위생학과) ;
  • 김병식 (수성대학교 치기공과) ;
  • 박영대 (대구보건대학교 치기공과) ;
  • 지경자 (영남이공대학교 보건과학계열) ;
  • 박지영 (대구보건대학교 치위생과) ;
  • 황혜경 (대구보건대학교 안경광학과) ;
  • 이종화 (김천대학교 치기공학과)
  • Received : 2013.10.07
  • Accepted : 2013.12.20
  • Published : 2013.12.30

Abstract

Purpose: This aim of this paper is to research the influence of customer satisfaction and reutilization on Dental hospitals and clinics of medical service quality. Methods: The study examines 140 Patients who received treatment in Daegu from 1 July 2012 to 30 July 2012. The methods of research were used to factor analysis, reliability test using Cronbach's ${\alpha}$ factor, correlation analysis, multiple regression analysis and spss/win18.0. Results: The factor of quality of care has the highest impact on customer satisfaction. the influence of reutilization depends on the highest reliability and the physical environment was significant. Conclusion: To improve customer satisfaction and reutilization is required to maintenance of hospital facilities, medical services mind and quality of care. The medical service providers are important to develop patient education programs, self-development and customer satisfaction training techniques.

Keywords

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