The Journal of Information Systems (한국정보시스템학회지:정보시스템연구)

Korea Association of Information Systems (한국정보시스템학회)
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The Effect of Using SNS to Interpersonal Relation and Quality of Life : Focused on the moderating role of communication capability

SNS사용을 통한 자기표현이 대인관계 및 삶의 질에 미치는 영향분석 연구 : 개인 커뮤니케이션 능력의 조절효과를 중심으로

  • 한상연 (연세대학교 기술경영학협동과정) ;
  • 마은정 (연세대학교 기술경영학협동과정) ;
  • 홍대순 (연세대학교 기술경영학협동과정) ;
  • 김은영 (다나와 전략기획팀) ;
  • 박주현 (포스코건설 에너지사업본부) ;
  • 이인성 (경일대학교 경영학부) ;
  • 김진우 (연세대학교 경영학부)
  • Received : 2012.07.31
  • Accepted : 2012.10.24
  • Published : 2013.03.31
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Abstract

This study empirically investigates the effect of self presentation on SNS to interpersonal relation and quality of life. Especially, we performed exploratory analysis that how SNS affect to quality of life and wether the change of interpersonal relation is mediating effect to quality of life and intention to use. And we also suggest that the capability of communication would be a moderator. In the results, firstly, the using SNS has significantly positive effect on the change of interpersonal relation. And it as mediation variable can positive impact on the relationship between the using SNS, quality of life, and Intention to use. In the moderating analysis, SNS users who responded higher communication capability have significantly more higher effect on the change of interpersonal relation and quality of life. Secondly, the change of interpersonal relation after use of SNS as a mediation variable serves to enhance the relationship between the use of SNS and the quality of life in the positive direction.

Keywords

Acknowledgement

Supported by : 한국연구재단

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