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4,50대 성인의 등산복에 대한 이미지, 개선점 및 착용쾌적감

Image, improvements, and wear comfort of hiking gear of adults in their 40s and 50s

  • 유화숙 (울산대학교 의류학전공)
  • Yoo, Hwasook (Dept. of Clothing & Textiles, University of Ulsan)
  • 투고 : 2013.11.26
  • 심사 : 2014.03.11
  • 발행 : 2014.04.30

초록

This study finds information about the image and improvements of hiking gear and examines the influence of heat moisture, psychology, tactile sensation, and mobility/pressure related properties on wear comfort. The relationships of the four related properties and personal characteristics (such as sex, age, BMI and sensitivity) were also checked. Questionnaires were distributed to 400 people in their 40s and 50s; subsequently, 260 were used for data analysis. The questionnaires were comprised of questions about the general hiking characteristics, images and improvements in hiking gear, influence of the four properties on wear comfort, and demographic characteristics. Data were analyzed by frequency analysis, correlation analysis, ANOVA, T-test using SPSS 21 IBM for Windows. The results of this study are as follows. It was shown that people in their 40s and 50s usually went hiking two to four hours with friends or family once to three times a month. Jacket had the largest number of wearing frequency, followed by pants, t-shirts, and inner wear. Consumers' images of hiking gear were positive and the demands for improvements in hiking gear were price, unique design, and vivid color. The order of influence of the four properties on wear comfort was heat moisture, mobility/pressure, tactile sensation, and psychology related properties. The four properties of wear comfort were not influenced significantly by consumer sex, age, BMI, and sensibility.

키워드

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피인용 문헌

  1. Outdoor wear market segmentation based on consumer knowledge and consumer demand for product development vol.24, pp.4, 2015, https://doi.org/10.5934/kjhe.2015.24.4.587
  2. Consumer Perceptions, Evaluations and Attributes of Outdoor Wear Differentiation vol.18, pp.1, 2016, https://doi.org/10.5805/SFTI.2016.18.1.27