DOI QR코드

DOI QR Code

The Effect of Overseas Export Factors of ICT Small and Medium-sized Businesses on Financial Performance

ICT 중소기업의 해외수출 요인이 재무적 성과에 미치는 영향

  • 황인표 (서울벤처대학원대학교 융합산업학과) ;
  • 이선규 (서울벤처대학원대학교 융합산업학과)
  • Received : 2014.03.26
  • Accepted : 2014.04.19
  • Published : 2014.04.30

Abstract

In this study, I empirically analyzed the factors affecting export performance with domestic ICT small and midium-sized businesses. I set up 3 variables -companies' factors, marketing factors and factors of export supporting system- as the factors affecting export performance, based on findings of precedent studies; and I set up financial performance as a dependent variable. As a result of analysis, I found out that companies' factors and marketing factors, among the variables affecting export performance, were the variables affecting financial performance, set up as the export performance; but the factors of awareness and difficulty, set up as the detail factor among factors of export supporting system, do not affect financial performance. I also found out the factor of availability, among the factors of export supporting system, was a variable affecting financial performance.

본 연구에서는 국내 ICT 중소 수출기업을 대상으로 하여 수출성과에 미치는 영향요인들을 실증적으로 분석하였다. 수출성과에 미치는 요인들은 선행연구 결과를 바탕으로 하여 기업특성 요인, 마케팅 특성요인, 수출지원제도 특성요인 등 3개의 변수로 설정하였고, 종속변수로는 재무적 성과로 설정하여 분석하였다. 분석 결과, 수출성과에 영향을 미치는 변수 중 기업특성 요인과 마케팅 특성요인은 수출 성과로 설정한 재무적 성과에 영향을 미치는 변수임을 알 수 있었다. 그러나 수출지원제도 특성 요인 중 세부요인으로 설정된 인지도, 애로요인은 재무적 성과에 영향을 미치지 않는 변수임을 알 수 있었다. 한편, 수출지원제도 특성 요인 중 활용도 요인은 재무적 성과에 영향을 미치는 변수임을 알 수 있었다.

Keywords

References

  1. Ministry of Trade, "Industry and Energy", 2012 White Paper, pp. 207-208, 2013.
  2. Kim, In Kwon, "A Study on Export Supporting System for Small and Medium-sized Businesses -Analysis of Differences among Awareness", Availability and Performance according to Company Type, Ph. D. Dissertation, Graduate School of Jeon-Ju University, 2009.
  3. Park, Eui Jeong, "A Study on Korean IT Industry: Focusing on Determinants of Exports and Foreign Direct Investment", Ph. D. Dissertation, Graduate School of Kang-Won University, 2007.
  4. Kim, Jin Young, Wang, Hyeon Kun, Park, Jang Ho, and Whang, Moon Woo, "Evaluation and Implications of IT Industry as a Major Growth Industry", The Bank of Korea, pp. 5-14, March 2007.
  5. Korea Communication Commission, The Outlook for 2013 ICT Market, Nov. 2012.
  6. Ministry of Science, "ICT and Future Planning", Monthly ICT Industry Trend, 2013-10, pp. 55-78, 10, 2013.
  7. Ko, Young Ki, "Improvement Plans for Small and Midium-sized Companies' Export Supporting System", Korea Association for International Commerce and Information, Vol. 18, No. 2, pp. 191, June 2008.
  8. Kim, Eun Young, "A Study on Application of Export Supporting System for Small and Mediumsized Exporting Businesses", Ph. D. Dissertation, Graduate School of Han-Nam University, 2011.
  9. Kim, Young Il, "An Empirical Study on Application Reality and Performance of Export Supporting System for Small and Medium-sized Exporting Businesses, Ph. D. Dissertation", Graduate School of Young-Nam University, 2007a.
  10. Kim, Jeong Kwon, "Structural Relationship between Export Marketing Strategy and Performance of Korean Small and Medium-sized Businesses", Korea Association for International Commerce and Information, Vol. 13, No. 2, pp. 83-109, June 2003.
  11. Jeong, Jea Seung, "An Empirical Study on Performance of Export Supporting System for Korean Small and Medium-sized Exporting Businesses", Ph. D. Dissertation, Graduate School of Chang-Ang University, 2006.
  12. Madsen, Tage Koed, "Successful Export Marketing Management: Some Empirical Evidence", International Marketing Review, pp. 98-104, 1989.
  13. Zaheer, S., "Overcoming the Liability of Foreignness", Academy of Management Journal, Vol. 38, No. 2, pp. 341-363, Feb. 1995. https://doi.org/10.2307/256683
  14. Jeong, In Sik, "A Study on the Effect of Global Diversification Strategy on Company's Performance -Focusing on Export Businesses", Korea Trade Research Association, Vol. 28, No. 1, pp. 139-155, Jan. 2003.
  15. Park, Cheol and Lee, Jea Jeong, "Structural Relationship between Export Marketing Strategy and Performance of Korean Small and Mediumsized Businesses", The Korean Association of Small Business Studies, Vol. 20, No. 1, pp. 113-136, Jan. 1998.
  16. Naidu, M. G., and Rao T. R., "Public Sector Promotion of Exports: A Needs-Based Approach", Journal of Business Research, Vol. 27, No. 1, pp. 85-101, Jan. 1993. https://doi.org/10.1016/0148-2963(93)90017-J
  17. Kjell, G. and T. Lorentzen, "Exporting the Impact of Government Export Subsidies", European Journal of Marketing, Vol. 17, No. 2, pp. 231- 241, 1988.
  18. Leoidou, L. C., C. S. Katsikeas, and N. F. Piercy, "Indentifying Managerial Influences on Exporting: Past Research and Future Direction", Journal of International Marketing, Vol. 6, No. 2. pp. 65-76, Feb. 1998.
  19. Lee, Cheol, "The Effect of Marketing Mix Strategy on Export Performance: Korea's Experience", Korea Academic of International Business, Vol. 12, No. 2, pp. 63-92, 2001.
  20. Jo, Yeon Seong and Won, Dong Whan, "A Study on the Effect of the Entrepreneurial Spirit and Export Orientation on Export Performance", Korea Trade Research Association, Vol. 35, No. 1, pp. 152-162, Jan. 2010.
  21. Jeong Jea Whui, "Determinants of Awareness and Availability of Government's Overseas Marketing Supporting Program and Their Effects on Export Performance", The Graduate School of Seo-Kang University, Master's Thesis, 2004.
  22. Stephen Redding and Anthony J. Venables, "Geography and Export Performance: External Market Access and Internal Supply Capacity", National Bureau of Economic Research, pp. 105-109, March 2003.