Fashion & Textile Research Journal (한국의류산업학회지)

The Society of Fashion and Textile Industry (한국의류산업학회)
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Wearing Conditions of Outdoor Jacket for Senior Men and Research for Actual Product Size of Outdoor Brands

시니어 남성의 아웃도어 재킷착용실태 및 아웃도어 브랜드 제품치수조사

  • Kwon, Jeongho (Dept. of Clothing & Textiles, Pusan National University) ;
  • Jung, Hee-Kyeong (Dept. of Clothing & Textiles, Pusan National University) ;
  • Lee, Jeong-Ran (Dept. of Clothing & Textiles/Research Institute of Elderly, Pusan National University)
  • 권정호 (부산대학교 의류학과) ;
  • 정희경 (부산대학교 의류학과) ;
  • 이정란 (부산대학교 의류학과/부산대학교 노인생활환경연구소)
  • Received : 2015.05.12
  • Accepted : 2015.07.25
  • Published : 2015.08.31
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Abstract

This study analyzes the wearing and purchasing conditions of outdoor jackets by senior men who are over 50s, and examines product sizes of outdoor jackets in the market. A total of 134 questionnaires and sizing systems (or product size) of 10 outdoor brands were used as analytical data. The results were: a high number of senior men enjoyed hiking as an outdoor activity, with most of them following this activity1-3 times per month and as a preferred personal activity for over 5 years. Most needed outdoor wear suitable for these daily life activities. Outdoor wear satisfaction tends to decrease as people age. The major reason for the dissatisfaction with outdoor wear was price. Senior men aged 50s and 60s emphasize design and color when purchasing outdoor wear; however, men in their 70s considered price a priority. Senior men preferred outdoor brands based on a comfortable fit. An investigation on 10 outdoor brands indicated that they had not designated a specific target customer. A comparison of the product size of outdoor jackets with a similar silhouette indicated some deviations among sizes; however, the age of customers was not considered. The human body tends to shrink in stature and increase in girth as a person ages; consequently, we need to reflect body shape changes and senior's size in outdoor wear.

Keywords

References

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