Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
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Impact Factors of KS-QFD Training Participants of 3 years over Startups on Transfer Intension

창업기업 QFD 교육 훈련 프로그램의 학습 전이의도에 관한 연구

  • Hwangbo, Yu (Graduate School of Global Entrepreneurship, Kookmin University) ;
  • Yang, Young-Seok (Hanbat National University, Graduate School of Entrepreneurial Management) ;
  • Kim, Myung-Seuk (Hanbat National University, Graduate School of Entrepreneurial Management)
  • Received : 2017.11.10
  • Accepted : 2017.12.10
  • Published : 2017.12.31
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Abstract

This paper is brought to asses the training effect of KS-QFD boot camp for the companies in the early growth stage. In particular, the focus of research falls on measuring transfer intension of the participants from the early stage companies older than three years old, motivating effect of applying knowledges acquired from KS-QFD training camp into their real business case. KS-QFD program is presented to help company in the early stage companies over three years old of boosting up their sales volume more than 5 times than now for the next 18 months by this training. The training program of KS-QFD is ultimately to design more practical and helpful program to real business and spread out. The research establish model by setting the learner readiness and perceived content validity by doing training design as independent variables, self-efficacy of learner as mediating variable, and transfer intension as dependant variable. Research results shows the following outcomes. First, learner readiness does not have directly effect on transfer intension under keeping statistical significance. But as the parameter of self-efficacy, it has perfect mediating effect. Second, research proves that perceived content validity have directly impact on learning transfer intension of mediating by self-efficacy partially. This research contributes on proving that learning by doing KS-QFD boot camp enable the participants to build up their self-efficacy and lead to enhance transfer intension. In more steps, the research validates that KS-QFD training camp have delivered very practical and helpful on-site knowledge to the participants.

본 연구는 창업기업을 대상으로 QFD(Quality Function Deployment) 교육 훈련 프로그램의 훈련 성과에 관하여 연구하였다. 창업기업은 3년 이상의 기업을 대상으로 하여 QFD 교육 훈련 프로그램을 통해 창업기업들의 훈련 참가자들이 학습 전이 의도 즉 학습후 적용하고자하는 동기 부여 효과에 대해 연구하고자 하였다. 본 프로그램의 의도는 3년 이상 창업 기업들이 본 훈련 과정을 통해 현재의 매출액을 5배 이상의 성과를 달성할 수 있도록 훈련하고자 하였다. 이를 통해 기업들에게 실질적으로 사업성과에 도움이 되는 교육 훈련 프로그램을 기획 및 보급하는 것을 목적으로 하였다. 본 연구를 위해 독립변수로는 학습자 준비상태, 훈련내용 타당성인지로 하였고, 매개변수로 학습자의 자기효능감, 종속변수로는 학습 전이의도를 설정하였다. 실증분석 결과 학습자 준비상태는 학습 전이 의도에 직접적으로는 영향을 미치지 않는 것으로 통계적으로 유의하게 나타났으나, 자기효능감을 매개변수로 하여 완전한 매개 효과가 발생하는 것으로 나타났다. 훈련내용 타당성 인지는 학습 전이 의도에 직접효과와 함께 자기효능감을 매개변수로 부분 매개 효과가 발생하는 것으로 검증되었다. 본 연구의 시사점은 현실에 접목하기 쉽게 실천중심으로 설계된 훈련 프로그램은 학습자의 준비 상태에 관계없이 학습자에게 자기효능감을 높이고 이를 통해 학습 전이 의도를 높이는 것으로 나타났다. 아울러 본 연구의 실험 대상 프로그램이 KS-QFD 프로그램이 창업기업들에게 매우 실용적이고도 도움이 되는 프로그램임을 입증한다고 볼 수 있다.

Keywords

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