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A study on the development strategy of home meal replacement in relation to the consumption trends

소비 트렌드에 따른 가정간편식 개발 전략

  • Hong, Wan-Soo (Department of Foodservice Management and Nutrition, Sangmyung University)
  • Received : 2017.08.16
  • Accepted : 2017.09.15
  • Published : 2017.09.30

Abstract

Due to the increasing demand for convenience and simplicity, Home Meal Replacement (HMR) has become a key trend in the food service industry. This study researched the current consumer trend and analyzed the national and international HMR product trend, aiming to find useful insights for the field. Results showed that in order to expand the HMR market demand, it is possible to consider diversifying the product category by making customized premium products, such as products for the elderly, infants, patients, and sports players, or products with enhanced nutritional fortification. From the industrial aspect, centralization through Central Kitchen (CK) and implementation of the scientific and advanced ISO and HACCP system are necessary. Lastly, to develop high value-added HMR products, it is deemed essential to utilize the so-called 'food tech', the technology which integrates core technologies of the fourth industrial revolution into the food industry.

Keywords

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