Journal of the Korean Society for Library and Information Science (한국문헌정보학회지)

Korean Society For Library And Information Science (한국문헌정보학회)
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A Study on the Structure and Content Analysis of Art Museum Websites in Korea

미술관 웹 사이트의 구조 및 콘텐츠 분석에 관한 연구

  • 노동조 (상명대학교 인문사회과학대학 문헌정보학과) ;
  • 이승욱 (상명대학교 일반대학원 문헌정보학과)
  • Received : 2020.01.15
  • Accepted : 2020.02.12
  • Published : 2020.02.28
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Abstract

The purpose of this study is to analyze art museum websites and derive implications for future operation of art museum websites. To this end, this research collected basic information about art museums according to '2018 National General Report of Cultural Infrastructure' and investigate the websites of 30 art museums through multi-step sampling process. This study analyzed the structure and menu of the art museum websites as well as the current state of various contents provided by the websites and the search service for the collections offered by the websites. Following sentences are the results. First of all, the art museum websites offer 5.6 top menus on average. Secondly, contents related to art museum, exhibitions, news, education, general forum, and SNS are the basic contents that should be provided on the art museum websites. Third, for contents related to news, education, and events have problems with hierarchical structure and need to be adjusted. Fourth, in the content type, specialized information contents are relatively insufficient and thus need to be improved. Fifth, the art museum websites should give sufficient information about the collection and offer directory searching hat includes keyword searching as well as detail searching service. It is also required to reorganize the directory along with the download function for searched results and the sorting service.

본 연구의 목적은 국내 미술관 웹 사이트를 분석하여 향후 미술관 웹 사이트 운영에 필요한 시사점을 도출하는 것이다. 이를 위하여 본 연구에서는 '2018 전국 문화기반시설 총람'을 통하여 국내 미술관에 대한 기초 정보를 수집한 다음, 다단계의 표본 추출 과정을 통하여 30개 미술관의 웹 사이트를 분석하였다. 미술관 웹 사이트의 구조와 메뉴를 분석하고, 웹 사이트에서 제공하는 각종 콘텐츠 현황과 소장품에 대한 검색서비스를 분석하였다. 본 연구의 결과는 다음과 같다. 첫째, 미술관 웹 사이트는 평균 5.6개의 상위 메뉴를 제공하고 있다. 둘째, 미술관안내, 전시, 소식, 교육, 자유게시판, SNS와 관련된 콘텐츠는 미술관 웹 사이트에서 제공해야 할 기본 콘텐츠이다. 셋째, 뉴스, 교육, 행사와 관련된 콘텐츠의 경우, 일부 계층구조에 문제가 있어 조정이 필요하다. 넷째, 콘텐츠 유형에서는 전문정보형 콘텐츠가 상대적으로 미흡하여 보완이 필요하다. 다섯째, 미술관 웹 사이트는 소장품에 대한 정보를 충분히 제공해야 하며, 이를 검색하기 위하여 키워드 검색과 디렉토리 검색을 비롯한 상세 검색을 제공해야 한다. 또한, 검색결과에 대한 다운로드 기능과 정렬 서비스의 제공과 함께 디렉토리에 대한 재정비도 요구된다.

Keywords

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