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Preparatory Research prior to the Development of Consumer-Tailored 3D Printing Service Platform

소비자 맞춤형 삼차원 프린팅 서비스 플랫폼 개발을 위한 탐색

  • Lee, Guk-Hee (Design Convergence Research Center, Ewha Womans University) ;
  • Choi, Hye-Kyong (College of Social Sciences, Ewha Womans University)
  • 이국희 (이화여자대학교 융합디자인연구소) ;
  • 최혜경 (이화여자대학교 사회과학대학)
  • Received : 2016.01.13
  • Accepted : 2016.08.10
  • Published : 2017.03.31

Abstract

With the development and proliferation of three-dimensional(3D) printers, consumers in modern society can now print products of what they want three-dimensionally at home. However, consumers themselves would have to produce digital design maps that are compatible with 3D printers and to set up the optimum printing quality and temperature, as well as to pay for maintenance and repair of 3D printers and to respond to any possible lawsuits related to intellectual property right about designs in order to make possible consumer-tailored manufacturing through 3D printing. However, in reality, since it is very difficult for consumers to respond to these issues, it is necessary to develop services that perform 3D printing on behalf of consumers in the desired direction. Motivated by this objective, this study investigated user experiences on Shapeways(www.shapeways.com), which is a global online 3D printing product and sales companies, from many viewpoints in order to obtain insight into 3D printing services and modes which were preferred by consumers. The study result showed that quantitative evaluations on usability, search process, price adequacy, re-visit intention, diversity of design, and satisfaction of design was scored low overall. Furthermore, this study acquired insight about consumer-tailored 3D printing services through constructive suggestions on multi-language support, openness of manufacturing process, simultaneous operation of online and offline sites, design-oriented consumer-tailored manufacturing service, services that ensure delivery safety and product durability, and surface finishing services. This study is expected to provide a wide range of opinions not only on 3D printing service platform development but also on related industry and research.

삼차원(3D) 프린터의 개발과 보급에 따라 현대의 소비자들은 자신이 원하는 제품을 집에서 3D프린팅 할 수 있는 시대에 살고 있다. 3D프린팅을 통해 소비자 맞춤형 제작이 활성화되기 위해서는 3D프린터와 호환되는 디지털 설계도를 소비자 스스로 제작할 수 있어야 한다. 또한 최적의 프린팅 재질과 온도를 설정할 수 있어야 하고 3D프린터의 유지보수에 비용을 감당해야 한다. 더하여 혹시 있을지 모르는 디자인에 대한 지식재산권 문제에 대응할 수 있어야 한다. 그러나 실상 소비자가 이러한 문제들에 대응하기는 어렵기 때문에 소비자가 원하는 방향으로 3D프린팅을 대행해 줄 수 있는 서비스가 개발될 필요가 있다. 이런 동기에서 출발한 본 연구는 소비자가 원하는 3D프린팅 서비스 방식이 무엇인지에 통찰을 얻기 위해 세계적인 온라인 3D프린팅 제품판매 업체인 Shapeways (www.shapeways.com)에 대한 사용자 경험을 다양한 측면에서 탐색하였다. 그 결과 Shapeways의 사용성, 검색과정, 가격 적절성, 재방문의도, 디자인의 다양성, 디자인 만족도에 대한 양적 평가에서 전반적으로 낮은 평가를 받았다. 또한 다양한 언어지원, 제품 제작과정 공개 및 온-오프라인 사이트 동시운영, 디자이너 중심의 소비자 맞춤형 제작 서비스, 배송 안전성과 제품 내구성에 대한 확신을 줄 수 있는 서비스, 표면의 마감처리 서비스가 필요하다는 건설적인 의견을 통해 소비자 맞춤형 3D프린팅 서비스에 대한 통찰을 획득하였다. 본 연구가 3D프린팅 서비스 플랫폼 개발뿐 아니라, 관련된 산업 및 연구에도 폭넓은 시사점을 줄 것으로 기대한다.

Keywords

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