The Impact of Channel and Video Characteristics on the Perceived Helpfulness of Product Video Reviews on Social Media
| No | 이름 | 이메일 | 기관 |
|---|---|---|---|
| 1 | Ziyan Yao | - | BK21 Center for Digital Finance Education Research, Pusan National University |
| 2 | Seungjin Nam | - | the College of Business Administration, Pusan National University |
| 3 | Eunmi Kim | - | the Institute of Management Research, Pusan National University |
| 4 | Taeho Hong | - | Management Information Systems at the College of Business Administration, Pusan National University |