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Forecasting Open Government Data Demand Using Keyword Network Analysis

키워드 네트워크 분석을 이용한 공공데이터 수요 예측

  • Received : 2020.08.29
  • Accepted : 2020.09.24
  • Published : 2020.12.31

Abstract

This study proposes a way to timely forecast open government data (OGD) demand(i.e., OGD requests, search queries, etc.) by using keyword network analysis. According to the analysis results, most of the OGD belonging to the high-demand topics are provided by the domestic OGD portal(data.go.kr), while the OGD related to users' actual needs predicted through topic association analysis are rarely provided. This is because, when providing(or selecting) OGD, relevance to OGD topics takes precedence over relevance to users' OGD requests. The proposed keyword network analysis framework is expected to contribute to the establishment of OGD policies for public institutions in the future as it can quickly and easily forecast users' demand based on actual OGD requests.

본 연구는 키워드 네트워크 분석을 이용하여 공공데이터 수요(즉, 공공데이터 제공신청, 검색 질의 등)를 적시에 예측하는 방법을 제안한다. 분석 결과에 따르면, 수요가 높은 토픽에 속하는 공공데이터는 대부분 국내 공공데이터 포털(data.go.kr)에서 제공되고 있지만, 토픽 연관 분석을 통해 예측된 이용자의 실제 요구와 관련된 공공데이터는 거의 제공되지 않고 있다. 공공데이터를 제공(또는 선정)할 때, 이용자의 공공데이터 제공신청과의 관련성보다 공공데이터 토픽과의 관련성이 우선시되기 때문이다. 제안된 키워드 네트워크 분석 프레임워크는 실제 공공데이터 제공신청을 바탕으로 이용자들의 수요를 빠르고 쉽게 예측할 수 있으므로, 향후 공공기관(중앙부처·지방자치단체·산하기관)의 공공데이터 정책 수립에 이바지할 수 있을 것으로 기대된다.

Keywords

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